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Travel Industry News |
Thursday August 21st, 2008 |
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Food Network stars dish about ethnic cuisine in American mainstream |
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USA TODAY's Jerry Shriver asks top TV chefs....Which ethnic cuisines or ingredients are ready to break into the American mainstream? |
Masaharu Morimoto
A native of Hiroshima, Japan, Morimoto built his reputation as executive chef at Nobu in New York. He now competes as an Iron Chef on Iron Chef America (9 p.m. Sundays ET/PT) and owns restaurants in Philadelphia, New York, Tokyo and Mumbai.
"I think Japanese cuisine will continue to increase in popularity. The new thing won't be what everyone is already familiar with - sushi, sashimi, tempura, teriyaki, etc. Instead, foods that are new to most Americans but very popular in Japan should grow. I believe the popularity of izakaya (Japanese taverns) places that serve casual foods like yakitori, grilled fish and Japanese-style curry will start to break out. Also, a Japanese distilled spirit, shochu (similar to vodka but half the strength), will get more popular.
External Source - For the complete article click here
Source - USATODAY
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